Hello, I’m Genae.

 


I was born in Colorado on the unceded territory of the Ute tribe, and now live in what is now known as Lafayette, Colorado — traditional homelands of the Arapahoe and Cheyenne peoples. My story has taken many paths and pivots - both literally (around the world) and also figuratively (in my career).

With a background in environment and development, Genae Lako Communications was founded after I moved from crafting visions and design from the physical space in floral design to the digital space in communications, branding, and organizational identity. I often draw inspiration from this diverse background that encompasses not only floral design but also my experience as a doula, supporting women in childbirth, and international sustainable development. I view communications as strategically and holistically tied to human capacity, process, and relationship with one another and with the world around us.

I consider myself a professional adventurer and lifelong learner, and strive to be a helper: to tell the stories of people who are on the ground, doing the work that is changing the world in real and meaningful ways. Those stories create connection and give purpose.  

A few fun facts about me:

  • I’ve lived (or traveled to) over 20 countries around the world.

  • Most Thursday mornings before work you will find me hiking to a mountaintop in the Flatirons above Boulder

  • I attended the University of Washington, where I earned a Master of Communications and Digital Media

  • I have three kids that keep me adventuring and working hard, even when I tire

 

My Services


Strategic Communications

A deep dive in organizational identity, public relations plans, and values-based communications strategy.  

Specialties

  • Organizational Identity

  • Communications Strategy

  • Values Based Communications

  • Mission Driven Marketing

Communicate your value to the world. Don’t just sell products, build brand loyalists and relationships with your customers through authentic connections and transparent communication.

Specialties

  • Social Media and Community Building

  • Brand Identity & Awareness

  • CPG & E-Commerce

  • Data Driven Results

Marketing


Have a project?

I’d love to hear from you.