Projects I’ve Loved…
Ocean Link Northwest
The Challenge: Develop a brand in collaboration with the Nereus Program that tells the stories of our oceans through a human perspective.
The Outcome:
Market Research
Brand, Mission & Vision Statement, Purpose and Communications Plan
Website Development
Ongoing Partner outreach
Filson
The Challenge: Develop a social media campaign to help Filson increase market shares, compete with other outdoors brands, and raise awareness around new product launches.
The Outcome:
Market Research
Social Media strategy to reach & engage 20+m people
#WearItOut
Brand Values refresh
Earthbound Farm
The Challenge: Re-engage an online audience of 900k with Earthbound’s brand story and ongoing narrative to convey the deeply held values of North America’s oldest, and largest, organic produce brand.
The Outcome:
Social media campaigns, community management, and paid advertising placements
Engagement rate increase of over 200% in 60 days
Audience growth reached over 1.3 million after 6 months
